Why Do Advertisers Use Testimonials Quizlet?

Which of the following is a promise advertisers could make to promote healthy living using fitness equipment?

The correct alternative is “Use full body movements to improve your health.” Fitness equipment requires the user to make full movement of the body, or parts of it, so that the equipment has a positive effect on the health of the user.

So this is the only promise advertisers can make..

What is testimonial example?

A good testimonial is short “I just wanted to share a quick note and let you know that you guys do a really good job. I’m glad I decided to work with you. It’s really great how easy your websites are to update and manage. I never have any problem at all.

What is the purpose of testimonials?

What is a testimonial? Testimonials are written or recorded statements that support your credibility and level of expertise. They also strengthen your reputation by expressing the trust that other people have in you and your business offerings.

What do you mean by testimonial?

1a : a statement testifying to benefits received. b : a character reference : letter of recommendation. 2 : an expression of appreciation : tribute. 3 : evidence, testimony. testimonial.

What methods can be used to interpret the status of someone’s body composition quizlet?

A common way to interpret the status of your body composition is by reviewing your body fat percentage. … Skinfold calipers measure the thickness of skin folds over several body parts to determine the amount of body fat.

How can a person guard against osteoporosis quizlet?

Push-ups, sit-ups, pull-ups, resistance exercises with exercise bands, weight machines, Bone strengthening? – Strengthening your bones now will help guard against the loss of bone density and protect against osteoporosis as you age.

What is weight training used for?

Weight training is a common type of strength training for developing the strength and size of skeletal muscles. It utilizes the force of gravity in the form of weighted bars, dumbbells or weight stacks in order to oppose the force generated by muscle through concentric or eccentric contraction.

Why do advertisers use testimonials?

Why do advertisers use testimonials? They provide celebrity encouragement to persuade the consumer. You just watched a commercial in which a popular singer picks up a soda before going on stage. When the singer drinks the soda, he appears to feel more confident.

What is a testimonial in advertising?

In marketing, the term testimonial is used to describe an advertising method in which a person offers positive comments about a product or brand.

Are testimonials effective?

The Power of Testimonials: Facts and Figures To that end, customer testimonials are incredibly effective – particularly in the world of print. … To top it off, seventy-two percent of those who responded to the survey in question said that positive reviews and testimonials helped them trust a business significantly more.

Which of the following is a common technique advertisers use to mislead?

Allowing only one or two food types is a common technique advertisers use to mislead consumers into using “fad diets” to achieve optimal health and fitness.

Which of the following is a promise advertisers could make to promote healthy living using fitness equipment quizlet?

Which of the following is a promise advertisers could make to promote healthy living using fitness equipment? “Use full body movements to improve your health.”

What is the focus of the bandwagon advertising style 3 points?

The focus of the bandwagon advertising style is to try to persuade someone to do something based on the fact that “everyone’s doing it.”

Why do testimonials matter?

Testimonials are ideal for resolving customers’ objections and increasing confidence in your product or service. This makes testimonials a powerful tool for increasing the likelihood of a purchase and reducing resistance to buying more expensive products or services.

What are examples of advertising?

Print Advertising: Newspaper, magazines, & brochure advertisements, etc. Broadcast Advertising: Television and radio advertisements. Outdoor Advertising: Hoardings, banners, flags, wraps, etc. Digital Advertising: Advertisements displayed over the internet and digital devices.

What is the difference between testimonial and endorsement in advertising?

In promotion and advertising, a testimonial or show consists of a person’s written or spoken statement extolling the virtue of a product. The term “testimonial” most commonly applies to the sales-pitches attributed to ordinary citizens, whereas the word “endorsement” usually applies to pitches by celebrities.